CRO Analysis
The conversion rate optimization analysis is a thorough investigation of your site’s analytics. Google Analytics and other tools such as heat maps and click maps are used. These tools help build a user flow diagram which shows how visitors flow through the site, where they jump out of the conversion funnel and where they go.
Other tools such as surveys are also used to better understand the user’s desires and frustrations in their journey to learn more about your product or service. We often find missing pieces of information that stop the prospect from converting.
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Website Conversion Rate Optimization
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Happy Customers
Greg is forthcoming with ideas, feedback and questions. His communication style enabled the project to adapt to organizational and technical challenges, and the final product was launched successfully.
Any CRO consultant can suggest “best practice” improvements to bump up conversion rates a few percentage points, but Greg Ahern fully understands how to dive deep into site behavior to pull out your site’s true value.
Greg Ahern has been a valuable partner to SmartSearch Marketing. Through landing page testing and website CRO programs he has played a central role in improving clients’ online engagement, conversion, and bottom line business results.
